Should Keywords Be Translated?
When translating websites, our clients usually ask how we go
about translating keywords and page titles. Our answer is always the same: localization,
research and more research.
Translation is never verbatim. As a linguist, you always
have to interpret what is said and find the most appropriate expression in the
language you are translating to with the dialect most appropriate to the region the language is spoken to. For example a Spanish search term may differ from the same Spanish search term in Argentina. That's localization.
With keywords and pages titles, it's even more than that.
Once you have chosen the right translation, a translator must analyze it to see
how often the term is being searched for in the target language. If your keyword
translation is accurate but is not search friendly, a translator often has to
communicate the situation to the client and come up for the best fit solution
together, be it modifying the translated phrase to a more searchable one or
rewriting the English to fit the translation.
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Localization, LLC Translation Services is a full service
translation company providing comprehensive translation, localization and
multimedia services in over 50 languages.
With offices in Boston, Massachusetts and Cleveland, Ohio,
we at Localization, LLC Translation Services are much honored to provide language
services to our clients in Boston, Cleveland, Chicago, Washington D.C.,
San-Francisco, London, Moscow and Paris to name a few.
Our goal is to provide affordable translation services and
stay committed to quality, customer service and detailed process. We strive to
make ourselves available to our clients 24/7 making sure that they are
well-informed of every step of the project progress from cost estimation to its
completion.
One Post Office Square
Suite 3600
Boston, MA 02110
617-671-0523
info@localizationllc.com
4807 Rockside Rd Suite 400
Cleveland, OH 44131
216-785-5252
ray@localizationllc.com
We offer translation and other language services in the
following language combinations*
English <> Afrikaans • English <> Ainu • English
<> Arabic • English <> Azeri
English <> Bosnian • English <> Bulgarian •
English <> Burmese • English <> Buryat
English <> Cantonese • English <> Cham • English
<> Chin languages • English <> Croatian
English <> Czech • English <> Danish • English
<> Dutch • English <> Dzongkha
English <> English • English <> Estonian •
English <> Farsi • English <> Finnish
English <> French • English <> Gan Hakka •
English <> German • English <> Greek
English <> Hebrew • English <> Hungarian •
English <> Indonesian • English <> Irish
English <> Italian • English <> Japanese •
English <> Japonic • English <> Javanese
English <> Jingpho • English <> Karen • English
<> Kazakh • English <> Khasi
English <> Khmer • English <> Korean • English
<> Kuy • English <> Kyrgyz
English <> Lao • English <> Latvian • English
<> Lithuanian • English <> Malay
English <> Maltese • English <> Mandarin •
English <> Mandarin • English <> Mon
English <> Mongolian • English <> Mongolic •
English <> Nicobarese • English <> Norwegian
English <> Nyaw • English <> Polish • English
<> Portuguese • English <> Romanian
English <> Russian • English <> Serbian •
English <> Slovak • English <> Slovene
English <> Somali • English <> Spanish • English
<> Sundanese • English <> Tagalog
English <> Tamil • English <> Tatar • English
<> Tetum • English <> Thai • English <> Turkic
English <> Turkish • English <> Turkmen •
English <> Ukrainian • English <> Uyghur
English <> Uzbek • English <> Vietnamese
*Please contact us if your language is not on the list.
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